Majd Kamal Brand Studio is an independent brand identity practice dedicated to building contemporary Arab visual identities. The studio works with brands across the Arab region to transform ideas into structured, strategic systems rooted in culture and built for modern relevance. Every project is treated as a complete identity system, not a surface-level aesthetic exercise.

Majd Kamal Brand Studio is an independent brand identity practice dedicated to building contemporary Arab visual identities. The studio works with brands across the Arab region to transform ideas into structured, strategic systems rooted in culture and built for modern relevance. Every project is treated as a complete identity system, not a surface-level aesthetic exercise.

Since 2020, Majd has focused on redefining how Arab identity can exist in a contemporary design context. Rather than borrowing from foreign visual trends, his work draws from Arab culture, regional history, and traditional artistic references, reinterpreted through modern design frameworks. With a background in graphic design education in the Middle East and a deep study of visual culture, his approach bridges heritage and global design thinking, introducing Arab identities in a refined, structured, and internationally relevant form. The intention is not to decorate culture, but to evolve it visually.

Our Approach

Strategy to System

We move from brand thinking to visual execution with clarity and structure. Every project begins with understanding positioning, audience, and long-term direction. From there, strategy is translated into a functional visual identity system ready for real-world application across print and digital.

Our Process

Discovery & Alignment

We begin with a focused discussion to understand the brand’s vision, objectives, audience, and market context.

Strategic Direction

We define positioning, personality, and visual direction to ensure clarity before design begins.

Design Development

Logo systems, visual identity structure, and core brand elements are crafted with precision and consistency.

System Expansion

The identity is extended into packaging and real-world applications where required.

Delivery & Documentation

Final assets are delivered in organized, execution-ready formats with clear usage guidelines.

Our Services

Logo System Design (Arabic and English)

Brand Strategy and Positioning

Visual Brand Identity Systems

Strategy & Concepts

Packaging Systems and Applications

Experience

2020 — 2026

Founder and Strategic Brand Identity Designer

From 2020 — Present

Founder and Strategic Brand Identity Designer

From 2020 — Present

Founder and Strategic Brand Identity Designer

From 2020 — Present

Awards

Designer of the Year Nominee

– Middle East

Gridliners Award Finalist Nominee

– Packaging Category – Riyadh

Adobe Certified Professional

in Graphic Design & Adobe Illustrator

Clients

Darat Al Funun — Amman, JOR

Msada — Amman, JOR

Zest — Riyadh, KSA

Khabt — Riyadh, KSA

Thamma — Riyadh, KSA

Shada Hotel — Jeddah, KSA

Fragrance Ocean — Jeddah, KSA

Heed — Jeddah, KSA

PRL — Jeddah, KSA

Almada — Jeddah, KSA

Ninebar — Dubai, UAE

Qasdeer— Dubai, UAE

Cle Club — Dubai, UAE

Sambostna — Dubai, UAE

Miss Cow — Buraydah, KSA

Kabaji — Al Qatif, KSA

Meqyal Al Jabal — Aseer, KSA

Zaza — Manama, BHR